AJAs 2016 Finalists


Slug/Label Driven: Life Changing Injuries
Date Aired or Published 23/11/16
Media outlet where first aired or published: CBCNL
Name of Program: Here & Now
If co-produced, list partner:
Location: St. John's
List awards, grants:
Running time (TV/Radio): 6:52

Short explanation of the story and how it developed:

"Non life-threatening injuries" is a phrase heard nightly on many newscasts, often to describe victims of automobile accidents. Despite it's ubiquity, the language has the effect of distorting the audiences understanding of the impact of car accidents on their communities. CBCNL and reporter Zach Goudie created the "Driven" series to address issues surrounding dangerous driving, and this instalment of the series focuses on people who survived car accidents but whose lives were forever changed because of them. Both subjects in this story were described in media reports as having sustained "non life-threatening injuries", but as the story reveals, that language does a disservice both to the accident victims and the audience who media endeavours to serve.

Resources of the newsroom (money and time) available to complete the story:

Zach (reporter) worked with camera operators Gary Quigley and Mark Cumby to record interviews, and with archivist Carolyn Stokes to gather archival material. Statistics on car crashes were provided by the Royal Newfoundland Constabulary and RCMP. The story took approximately 1 week to complete.

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